Thoughts on the creative industry, its pros and cons, its delights and miseries…
Here’s a question: how did you decide whether to run things as a freelancer or a design studio?
This is something I’ve often pondered, and the subject was raised again recently by a friend of mine, where we discussed the pros and cons of both options.
Not long ago, marketing ‘online’ was still in its infancy. We didn’t really have any of the social networking sites that are abundant now – Facebook was for students, we chatted people up on MSN or spied on people from school on Friends Reunited.
Often an afterthought for new business startups, branding is an essential element that sometimes seems overly complicated – and expensive to implement. But it doesn't have to be that way, and having some idea of branding can help you establish an identity and make all of your marketing so much easier.
It's all very well offering advice in theory, but how do freelancers and studios actually find their dream clients in practice? We asked the Creative Boom community, and we share their best stories here.
We all suffer burnout, but you don't have to suffer alone. Ahead of this year's Valentine's Day, leading creatives share their top tips on reigniting your passion for creativity.
If you’ve been reading my content for some time, you might have read my previous posts about my thoughts on the benefits of having a design community and my efforts to put together a local design hub. These subjects have come to mind again recently for several reasons.
Happy birthday to us! It's Creative Boom's 13th anniversary this weekend, and to celebrate, we're sharing 13 brilliant tips from our community on creative progress.
For most of us right now, the subject of money is at the forefront of our minds. The cost of living, particularly things like food and fuel, has increased dramatically and continues to do so, and I’m sure, like me, this has brought up the subject of how much we earn as designers and whether or not we’re setting it right!
Here's that niggle I mentioned back in April. It might not have escaped your attention that there have been some changes over here. You see, quite some time ago, I decided to move away from my old business name (Severn Agency) and am now working under my new studio name &Something.
Here’s a question – have you ever come across situations where you’ve lost out on a project simply because of your location? Here’s another – does location matter?
Something happened to me recently that I questioned how important location is when searching for work
Being a designer, having a regular stream of paying clients is a big deal. Without them, we’re nothing more than hobbyists. But here’s the thing; we have to know how to talk to them to have people hire us. It’s essential that we speak their language and not bamboozle them with our jargon.
"Should I have done what X did, and would I be as successful as she is?"
©1973–2023 Tony Clarkson
&Something Studio is a design studio based, but no way trapped, in Shrewsbury. Shrewsbury has trains and roads which lead both in and out.