Our book documenting a day in the life of the Market Hall in Shrewsbury has been awarded bronze in this years Creativepool Annual competition.

The Creativepool Annual showcases the ‘most’ people and companies who have achieved creative excellence in the past year. In its sixth edition, the Creativepool Annual 2021 is a chance to celebrate creativity as we all ease back into a new normal, with a global mix of agencies, brands, and individuals participating in the 2021 competition.

Project write-up

Designed in 1965 by the award-winning architect David du Roi Aberdeen, the Brutalist style Market Hall building in Shrewsbury causes much contention. This record of the day-to-day from inside the landmark building reflects the people who use it. Tony’s team wanted the design to be dripping with references to the Pevsver synopsis; “clean lines and simple forms; vertical black fins in an echo of close studding”. The strong, clean vertical lines outside are brought through to the layout using narrow full-length columns, stark white space and the Compacta typeface from 1963 with its industrial appearance, a popular genre in the early 1960s, used throughout.

Judges Comments

“Beautiful photography, smart layout and well-crafted typography that work together to evoke the architecture of the building and the 1960s. Overall, a lovely piece of graphic design.”

David Alexander