Vox-pop survey where the answers are just black and white

andsomething-portfolio-preview-2000x1200px-projection

Many people are often a little wary of saying anything negative until we tell them that the comments are kept anonymous. We then make them as 'loud' as possible by projecting them on the walls of buildings from the studio window - we leave it running for a couple of hours - the positive and the negative.

wall-projections

Process

We printed a booklet that shows replies on facing pages; whether it's a good or bad thing depends on which cover the reader sees as the front.

opinion-good-cover
opinion-bad-cover

Is it a good thing?

Public Opinion is to love the buildings, the people, the friends. To love the flowers and the park, the old and the new.

Is it a bad thing?

Public Opinion is to complain about the parking, the buses, the roadworks, the homeless. The money wasted on refits: "they could have done better with that…", the traffic, the teenagers, the cold.

Opinion-Spread-1
Opinion-Spread-2

“Walking through time”

Anon.

The audios we take are animated, keeping the inflexions and personalities of the speakers (we'll project these in the next round).

imac
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People's Choice 2020

©2017–2023 Tony Clarkson/&Something Studio